Hickory Robot: Web Portfolio


window seat


Logo


Hickory Robot Logo

Website


Hickory Robot Website

Hickory Robot Website

Merchandise


Hickory Robot Merchandise

Flyer


Hickory Robot Flyer

Hickory Robot


Hickory Robot – an Americana/Bluegrass band featuring fiddle, bass, mandolin and guitar – has released two full-length albums backed by a successful Kickstarter campaign. They came to us six months before their Kickstarter, needed an upgraded website with stronger branding.

Challenge: Create a complete suite of branding, social media and website features on an artist-friendly budget.

Action: Liftoff Marketing developed this $1000 website, which enabled Hickory Robot to showcase videos, new songs, photos and press-ready information all on one page. This one-page format is much easier to update than a traditional full website and it required no click-through performance -- everything fans need is right there on one page. The logo rotated on a fiddle, bass, mandolin and guitar at the top of the page. This logo strategy is ideal for each band member's business card.

Result: Hickory Robot has truly lifted off! After the success of their Kickstarter campaign and second album, the band members were ready for a bigger more traditional website. Download Hickory Robot's records here.

Roles


design, branding, HTML & CSS, logo design, $1000 website

Year


2012

Website


hickoryrobot.com

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